The FAS considered the ad of the “KuniLi” set of the “YobiDoyobi” restaurant obscene

The Volgograd Department of the Federal Antimonopoly Service recognized the advertising of the YobiDoyobi sushi restaurant chain inappropriate, reported on the website of the department.

Residents of the city complained to OFAS. They were outraged by the advertisement “We do not swear and we cook deliciously. Set “KuniLi” 2 kg. YobiDoyoBi Sushi Rolls “.

According to the Federal Antimonopoly Service, the case was initially opened against the owner of a local restaurant, but he explained that he was working under a franchise and was receiving advertising materials from a Krasnoyarsk company. The entrepreneur also noted that in translation from Japanese “YobiDoyobi” means the expression “day of the week – Saturday”, and “Kunili” – “country, state”.

After that, YobiDoyobi LLC was brought in as a defendant. “Today, after assessing all the circumstances of the case, the Volgograd OFAS Russia made a decision to recognize the advertisement in question as inappropriate, violating the requirements of Part 6 of Art. 5 of the Law on Advertising due to the fact that the advertisement uses words derived from a swear word, as well as obscene expressions, ”the department said.

OFAS plans to apply to the Federal Tax Service in order to achieve a change in the company name of YobiDoyobi LLC.